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Which Home Upgrades Add the Most Value in Today’s Market?

12/03/2025

by Peter Ariza, Broker Associate
Berkshire Hathaway HomeServices California Properties

When homeowners consider making improvements before selling — or simply want to invest wisely — the big question always arises: “Which renovations actually add value?” In a competitive real estate landscape like San Diego, certain upgrades consistently outperform others. Here’s a breakdown of the improvements that offer the strongest return on investment in today’s market.

1. Kitchen Improvements: High ROI Without Overspending

The kitchen remains the heart of the home and the top priority for buyers. Fortunately, full gut remodels aren’t always necessary. Minor kitchen renovations often deliver the highest ROI.

High-value improvements include:

Re-facing or repainting cabinets

Updating hardware

Installing quartz countertops

Adding energy-efficient appliances

Upgrading lighting for a brighter, more modern feel

Buyers overwhelmingly prefer clean, neutral finishes over heavy customization.

2. Bathroom Remodels & Refreshes

Bathrooms are the second most important selling feature. A mid-range renovation — new tile, modern vanities, updated plumbing fixtures, and improved lighting — provides strong return. Walk-in showers, frameless glass, and dual sinks perform exceptionally well in both urban and coastal neighborhoods.

3. Curb Appeal: The First Impression That Sells the Home

Your home’s exterior sets the tone the moment buyers arrive. For this reason, curb appeal upgrades are consistently among the highest-ROI projects.

Top improvements include:

Exterior paint

Modern garage and entry doors

Fresh landscaping

New outdoor lighting

Clean, low-maintenance hardscape

Homes in La Jolla, Mission Hills, Coronado, and North Park benefit significantly from polished, modern curb appeal.

4. Energy-Efficiency Upgrades

With rising utility costs and eco-conscious buyers, energy efficiency has never been more valuable. Improvements such as:

Dual-pane windows

Tankless water heaters

Upgraded HVAC systems

Improved insulation

These upgrades enhance comfort and lower long-term costs — major selling points for today’s buyers.

5. Flooring & Interior Modernization

Outdated flooring is one of the fastest ways to diminish perceived value. Replacing carpet with LVP, engineered hardwood, or modern tile delivers immediate impact. Fresh interior paint, new fixtures, and removing dated features (like popcorn ceilings) help achieve the “move-in ready” look now expected by buyers.

Final Thoughts

While many renovations can improve the feel of a home, only a handful consistently maximize resale value. Kitchens, bathrooms, curb appeal, flooring, and energy-efficient upgrades top the list. And for homeowners looking for the largest potential return, adding bedrooms or building an ADU can elevate value even further.

If you’d like personalized guidance on which upgrades will produce the highest return for your specific home and neighborhood, I’d be happy to provide a detailed evaluation.

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